WEAKNESSES

With the popularity of Organic Grocery shopping increasing, Spuds could benefit from an expansion in marketing. As of now, there it appears to rely heavily on customer referrals.

LOCATION - of the business, though secondary to the business itself, could have more of a visual presence and could perhaps host events or opportunities with a face-to-face interaction.

DELIVERIES - are currently only available once a week. This system relies on the customer negotiating their needs for this period of time which often results in them also having to shop elsewhere. Customer retention is unreliable.

WAREHOUSE LIMITATIONS - The amount of products are still limited as compared to a store setting.

SHELF LIFE - Organic produce ‘appears’ to rot faster than those grown with pesticides

EXPERIENCE - of tactility when you feel or see your produce.